ABOUT THIS EPISODE
What if your bank was also a technology company that actually understood property management? In this episode, I sit down with George Cheng, GM of Vertical Solutions at Column - the bank powering companies like Ramp, Bill.com, and Wise behind the scenes.
Column is unusual: they are a nationally chartered, FDIC-insured bank AND built their core banking software from scratch (the founder also started Plaid). That means real APIs, real-time data, and a level of integration that legacy banks running on FIS and Fiserv simply can't offer.
We discuss:
- (00:01:48) - Column’s work for property managers
- (00:05:22) - How banks differ from companies like PayPal, Stripe, and Venmo
- (00:09:04) - Banking APIs
- (00:18:27) - What Column is providing tech-forward PM companies
- (00:31:54) - How PM companies are taking advantage of Column
- (00:41:45) - Corporate accounting and trust accounting
- (00:46:41) - AI predictions
- (00:51:46) - Closing thoughts
George also shares why accounting is the area of PM most ripe for AI disruption (and why nothing has happened there yet), what it looks like when one of his PM clients built a CEO-level dashboard pulling from both their PMS and their bank in real time, and his take on how agentic AI is reshaping the SaaS landscape. We also get into earnings credits, the state banking laws still tripping operators up, and the future of outcomes-based pricing in software.
Learn more about Column: https://column.com/property-management
Connect with George: https://www.linkedin.com/in/georgecheng7/