ABOUT THIS EPISODE
Alycia Chapman has produced over 1,500 podcast episodes. Every single show she's worked on has charted.
But before any of that, she was a little girl who wasn't allowed to speak at the dinner table.
This episode is two things at once - a masterclass in podcast strategy from someone who genuinely knows what she's doing, and one of the most honest conversations about visibility, childhood silence, and using your voice that we've had on SEEN.
If you've been sitting on a podcast idea for months - or years - this one is going to sting a little. In the best way.
Inside this episode:
- The Netflix launch strategy Alycia stole to get every podcast she produces onto the charts
- Why downloads are mostly a vanity metric - and the two numbers that actually matter
- The real reason people fall off mid-episode (and how to fix it)
- How coaches are quietly making six-figure returns from their podcast without a huge audience
- Google's 7-hour trust study - and why podcasting is the fastest way to get there
- How to pitch for brand deals before you've even recorded your first episode
- Growing up in a violent, controlling home where children were seen and not heard - and how that shaped everything
Mentioned in this episode:
- Alycia Chapman
- How Do I Podcast
- Adobe Podcast
- Kayla Itsines
- Zachary Owings
- Annaliese McCarthy
- Erika Cramer
💫 Loving the podcast? Come connect with me on Instagram →@kadyoh_
🎧 Listening on Spotify or Apple? Leave a review or DM me your biggest takeaway - I love hearing what lands for you!